After 2009’s “Paranormal Activity” took the world by storm (grossing $193 million worldwide on a tiny $15,000 production budget), producing it paved the way for Jason Blum and his Blumhouse Productions to produce and put his stamp on “Insidious,” “Sinister,” “The Purge,” “Ouija,” “The Lazarus Effect,” “The Boy Next Door,” “Jessabelle,” “Unfriended,” “Oculus” and all of their follow-ups.
Some would add “Insidious” and “Paranormal Activity,” which shows just how low the bar can be set.
Blumhouse Productions produced that film, and continues churning out sequels (the sixth one drops this fall) as well as producing the Sinister and Insidious franchises.
Though the movie was bankrolled by Blumhouse Productions, which has made millions from micro-budgeted horror flicks like the “Insidious” and “Paranormal Activity” series, “The Gallows” is just the latest in a long line of amateurish junk that the studio has been cranking out for years.
Blumhouse Productions (the “Paranormal Activity” and “Insidious” franchise, among others) picked it up, gave the guys some dough to spruce up the scares a bit, and here we are.
Picked up by "Paranormal Activity" and "Insidious" producer Jason Blum and distributed by Warner Brothers, this minimally clever addition to the existing pile of scares, fright and videotape doesn't seem likely to become a "Paranormal Activity"-type phenomenon.