Instead, we get a CGI'd, green-screened and Disneyfied horse of a different color that combines an "Alice in Wonderland" plot and an "Avatar" landscape with the witches of "Charmed" and Disney's anthropomorphism and theme-park tendencies.
“Oz the Great and Powerful,” on the other hand, looks like someone combined the looks of Victor Fleming’s 1939 classic, the aforementioned “Alice,” “Lord of the Rings” and “Avatar” and pressed “pulverize.”
And though a vista that suggests Monument Valley with snow has startling splendor, other landscapes seem borrowed from Avatar, and a waterfall plunge suggests only the prototype for a Disney World thrill ride, without the thrills.
More impressively, Oz the Great and Powerful may well be the first movie since Avatar to fully exploit 3D’s potential as a “wonder delivery device” for the entire length of the movie.
Much like in “Avatar,” it’s almost too much to take in at first.
It’s difficult to rouse an audience with something new and different these days, but Raimi and company have pulled it off, and much of the credit goes to production designer Robert Stromberg, who won Oscars for his work on Avatar and the 2010 Alice in Wonderland.